Overview
Join our comprehensive course and unlock boundless opportunities for personal and professional growth with our meticulously crafted comprehensive course. If you yearn for precise knowledge that not only enriches your personal and professional life but also empowers you to excel and stand out, then look no further.Â
Our in-depth course provides a learning experience meticulously designed to empower individuals from diverse backgrounds. It also provides exclusive and interactive learning materials and is developed with the utmost dedication to help you bring out the best version of yourself. During the process of learning from our course, you will be able to recognise and monitor your growth as well as reflect on your experiences.
Whether you’re a professional seeking to elevate your career prospects, a curious student hungry for knowledge expansion, or an aspiring enthusiast pursuing a newfound passion, this course is tailor-made to cater to your unique needs.
So, don’t delay any further and enrol now!
Learning Outcome
By the end of this course, you will be able to:
- Develop a comprehensive understanding of course-related concepts and principles.
- Apply critical thinking and problem-solving skills to overcome any possible challenges.
- Foster a commitment to continuous learning and personal growth.
- Improve communication skills for effective expression and discussion of course-related ideas.
- Engage with a variety of information and enhance information literacy skills.
- Collaborate and work efficiently in team-based projects and discussions, where applicable.
- Utilise technology and digital tools effectively to support course-related tasks and objectives.
- Embrace ethical conduct and responsibility in professional settings.
- Develop a growth mindset and adaptability, embracing lifelong learning and skill enhancement.
Who Is This Course For?
If you contemplate a suitable niche or want to experience the primary to advanced level knowledge of this industry, then this course is for you. Regardless of your background, you can participate and enhance your CV.
Certificates
You will earn a CPD QS certificate upon completing this course. It will not only serve as a concrete validation of the knowledge and skills acquired during the course but it will also enhance your professional credibility and open doors to new opportunities and career advancement.
Certificate of Completion
Digital Certificate
Price: £4.99
The digital Certificate of Completion will be provided after learners complete the course.
Hardcopy Certificate of Completion
Hard Copy Certificate
Price: £9.99
The hardcopy certificate for all individual titles can be received by paying £9.99 each, for students living inside the UK.
International Students
For international orders, the total fee is £14.99 (£9.99 Certification Fee + £5 postal charge) for each individual titles.
Requirements
This course has no set requirements for learning. All you need is a smart device, a reliable internet connection, and a basic command of English and you’re good to go!
Career Path
This career-friendly course will deepen your insights into the UK job market and help you secure your dream job with time. You will be able to experience noticeable development in your current career.Â
It’s time to unlock limitless opportunities.
Course Curriculum
| Section 01: Introduction | |||
| Introduction | 00:05:00 | ||
| How to Navigate This Course – Watch This Video | 00:03:00 | ||
| Section 02: Free Taster | |||
| 13 Copywriting and Sales Buttons You Need to Know How to Push | 00:07:00 | ||
| Copywriting to Sell 10 Steps you must know | 00:06:00 | ||
| 14 Step Formula to Writing Great Sales Copy | 00:06:00 | ||
| Section 03: BASICS: 12 Essential Steps to Great Copy Writing | |||
| AIDA is not just an Opera! | 00:02:00 | ||
| Have you any idea who you are talking to? | 00:02:00 | ||
| Who cares what format you use? | 00:03:00 | ||
| Hurting? Want someone to heal your pain? | 00:02:00 | ||
| I haven’t got time or money for Objections! | 00:02:00 | ||
| Don’t worry, there’s always plenty of Scarcity to go round! | 00:02:00 | ||
| So, why are YOU reading my Headlines? | 00:02:00 | ||
| Why do you always want to know whats in it for you? | 00:02:00 | ||
| Endorsements? Pah! Prove it to me! | 00:03:00 | ||
| I Guarantee to you that I love Risk! Or do I? | 00:02:00 | ||
| Right it Wright to Be Red! or you won’t be Readable! | 00:03:00 | ||
| Keep it Simple S…. and throw away your Theasaurus | 00:02:00 | ||
| Section 04: BASICS: Copywriting Formulation - Understanding Copywriting Building Blocks | |||
| Introduction to Copywriting Formulation | 00:02:00 | ||
| Starting with AIDA | 00:06:00 | ||
| PAS – Problem, Agitation, Solution | 00:04:00 | ||
| The 4 Ps | 00:03:00 | ||
| QUEST | 00:04:00 | ||
| Section 05: BASICS: How to Write Headline | |||
| What You Need to Know to Write Great Headlines | 00:06:00 | ||
| Section 06: BASICS: Proofreading and Editing - How to Edit Sales Copy | |||
| Writing Editing: Can You Write Better Copy? | 00:06:00 | ||
| Proof Reading and Editing: 20 Ways to Write Better Copy | 00:11:00 | ||
| Editing Writing: Seven Guidelines for Editing Writing | 00:06:00 | ||
| Section 07: PSYCHOLOGY: The Psychology behind Copywriting | |||
| Get Your Copywriting Psychology Right! | 00:06:00 | ||
| What are the Eight Universal Motivators? | 00:07:00 | ||
| 100 Motivations | 00:05:00 | ||
| Overcoming Objections… | 00:08:00 | ||
| Section 08: COPYWRITING FOR Blogging - Web Posts | |||
| Copywriting for Blogs | 00:09:00 | ||
| A Simple Formula for Blog Posts | 00:04:00 | ||
| Blog Post Copywriting Formula | 00:09:00 | ||
| Blog Post Editing Checklist | 00:08:00 | ||
| Section 09: COPYWRITING FOR Landing Pages | |||
| Copywriting for Landing Pages | 00:04:00 | ||
| Copywriting for Testimonials | 00:06:00 | ||
| Copywriting for Bullet Points | 00:05:00 | ||
| Section 10: COPYWRITING FOR Sales Letters | |||
| Five Formulations for Sales Letters | 00:03:00 | ||
| The Five Point Sales Letter Formula | 00:03:00 | ||
| The Seven Step Copywriting Formula for Sales Letters | 00:05:00 | ||
| The Nine Point Formula | 00:06:00 | ||
| The 18 Step Sales Letter | 00:06:00 | ||
| The 21 Part Sales Letter Formula | 00:08:00 | ||
| Bonus: 32 Step Power Copywriting Formula | 00:08:00 | ||
| Section 11: COPYWRITING FOR Video Sales Letters | |||
| What is a Video Sales Letter | 00:03:00 | ||
| How to Write an Attention Grabbing Video Sales Letter Headline | 00:03:00 | ||
| Video Sales Letter Basics – Some Simple Guidance for Better VSLs | 00:04:00 | ||
| Video Sales Letter Outline – with Downloadable Templates | 00:07:00 | ||
| Section 12: COPYWRITING FOR Email | |||
| Copywriting for Email | 00:07:00 | ||
| How to Write Effective Welcome Emails | 00:10:00 | ||
| ACTIVITY: Analysis of a Long Form Story Telling Email | 00:07:00 | ||
| Email Copywriting Analysis 1 | 00:05:00 | ||
| Copywriting Formulas for Email Sequences | 00:06:00 | ||
| Section 13: COPYWRITING FOR Advertisements | |||
| Copywriting for Advertisements | 00:04:00 | ||
| Section 14: COPYWRITING FOR Twitter | |||
| Copywriting for Twitter – Engage, Entertain, Be Brief! | 00:07:00 | ||
| Section 15: COPYWRITING FOR Promotional Videos | |||
| How to Create a High Converting Promotional Video | 00:06:00 | ||
| The Promotional Video for This Course Following the Script | 00:02:00 | ||
| The Promotional Video – Version 2 | 00:02:00 | ||
| Promotional Video SlideDeck | 00:20:00 | ||
| Promotional Video Script Checklist | 00:04:00 | ||
| 2018 Update: The Formula for an Effective Promotional Video | 00:04:00 | ||
| 2018 New Copywriting Course Promo Video | 00:03:00 | ||
| Section 16: Conclusion and Course Wrap Up | |||
| Conclusion and Course Wrap Up | 00:03:00 | ||
| Assignment | |||
| Assignment – Content Writing & Copy Writing For SEO and Sales | 00:00:00 | ||
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Offer Ends in
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Access01 Year
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LevelLevel 3
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Students4
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Duration5 hours, 19 minutes